€ 38,038 gross/year
Austria
Consumer Goods / FMCG, Marketing / Communications / PR / Advertising
English, German
in-office, remote
about the company
Global branded food champion Flora Food Group offers the next generation of delicious, natural, nutritious food. Our products are more affordable and more sustainable than their dairy equivalents.
We offer consumers a compelling choice in four growing categories: butters and spreads, creams, liquids and cheeses.
We hold leadership positions in many of the 100 countries we operate in, with iconic brands including Flora, Becel+ProActiv, BlueBand, Country Crock, I Can’t Believe It’s Not Butter, Rama, and Violife, together with our local brands and Professional business.
We have 150+ years of heritage, deep R&D expertise and a relentless commitment to delivering delicious, nutritious food. We own and operate 14 manufacturing sites across five continents.
Flora Food Group is headquartered in Amsterdam (Netherlands) and employs ~4,800 people; the company reported net sales of EUR 3.3 billion in 2023, making it the global leader in plant-based food.
diversity statement
"Flora Food Group is an employer committed to diversity and inclusion in the workplace and equal opportunities for all. We recruit based only on values, qualifications, performance, skills, behaviours, experience, and knowledge. We ensure job advertisements are free from unintentional bias. "
your area of responsibility
We are seeking a Senior Category Manager to lead our category strategy and accelerate our ambitious growth journey. Reporting to the Revenue Growth & Category Management Lead DACHIT (Germany, Austria, Switzerland, Italy), this role requires a strategic thinker with a strong analytical mindset, exceptional leadership skills, and a deep understanding of market trends and consumer behaviour.
Key Responsibilities:
Category Strategy Development:
Develop and implement comprehensive category strategies that align with overall business objectives
Conduct market analysis to identify opportunities for growth and optimization
Market Insights & Analysis:
Analyse sales data, market trends, and consumer insights to inform category decisions
Monitor competitor activities and assess potential impacts on our categories
Performance Tracking:
Establish new performance tracking rituals & routines and regularly report on category performance to the business
Use insights to adjust strategies and improve overall category performance
Product Portfolio Management:
Collaborate with cross-functional teams (Revenue Growth Management, Finance, Marketing) to drive strategic innovation projects
Trade Category Leadership:
Analyse trade and consumer panel data to deliver retailer sell in stories in collaboration with Trade Marketing and Key Account Managers
Lead and implement strategic assortment optimization projects
Lead and develop a Category Management Specialist
your profile
Bachelor’s degree in Business, Marketing, or a related field
5+ years of experience in Category Management or similar field ideally within the FMCG sector
Proven track record of successfully developing and executing category strategies
Strong analytical skills with proficiency in data analysis tools
Excellent communication and interpersonal skills; negotiation skills are a plus
Ability to work cross-functionally and influence at all levels of the organization
Proficiency in German and English, both written and spoken, is required
the benefits
Discover them on our website!
